Pacific Resort Hotel Group’s Commitment to the Future: A Showcase of Regenerative Tourism and Sustainability

Posted on 06/05/2024

Step into a world of sustainable luxury with Pacific Resort Hotel Group. We are dedicated Mana Tiaki guardians of our little paradise, committed to preserving our environment for future generations. Our mission goes beyond offering an exceptional guest experience; it’s about creating unforgettable moments while safeguarding our planet.

Mana Tiaki represents the guardianship with a sacred purpose. The keeper has the power or the ability to keep our culture and heritage alive ensuring it thrives for years to come.   Learn more about what Mana Tiaki means to us.


Earth Hour: A Symbol of Our Commitment

Join us for Earth Hour where you will be part of the global movement to bring awareness to climate change. At Pacific Resort Hotel Group, we dim the non-essential lights for an hour, taking part in this impactful tradition. But our commitment doesn’t stop there; we go beyond the hour by hosting enchanting candlelit dinners and fostering engaging discussions on sustainability.


Caring for Our Community: A Commitment to Giving Back

Pacific Resort Hotel Group believes in giving back to our community. We’re actively engaged in various local charities and initiatives, such as supporting the Muri Environmental Community with stream cleanings, and being active members of the Red Cross Cook Islands and the Cook Island Fire Brigade. We also support the Miss Cook Islands pageant, Autism Cook Islands, and have a partnership with SPCA Cook Islands. When you visit our paradise, you can contribute too by supporting local artisans, visiting the SPCA, using reef safe sunscreen, and participating in local tourism activities that promote the Cook Islands culture.


Protecting Our Environment

In our quest for sustainability, waste is not just a by-product; it’s an opportunity. We have been able to reduce our landfill waste by over 50% by introducing efficient recycling practises. All our staff are committed to this and undertake regular training to ensure we are maintaining the highest standards. Refillable bathroom amenities, surplus hotel items gifted to charities, local schools, and organizations and UV treated water stations to reduce single-use plastic bottles have all contributed to our reduction of waste.


Our Commitment to Our People and Culture

When you visit, we invite you to celebrate in the vibrant Cook Islands culture. Our commitment to our people and culture is evident in every aspect of our operation. We prioritise employing locally, offering ongoing educational opportunities, and fostering an environment of equality, diversity, and inclusion. Our events like Miss Cook Islands, Red Cross Cook Islands,  Autism Cook Islands, and the BSP Christmas giving tree spread joy across our islands. Our ground-breaking Leadership Programme with Cook Islands Tourism and Air New Zealand offers individuals a chance to develop their leadership skills and forge a successful career in our vibrant tourism industry.  Read more here


Coral Restoration Project at Pacific Resort Aitutaki

Guests at Pacific Resort Aitutaki are invited to plant their own coral as part of our coral restoration project. Not only is this a unique and memorable experience, it also has a lasting impact on beautifying and restoring the coral reef for future generations.   Pacific Resort Aitutaki is a proud member of  Small Luxury Hotels of the World’s (SLH) prestigious Considerate Collection.  This recognition applauds our commitment to sustainable practices and our role in nurturing eco-tourism, encapsulating the essence of sustainable luxury.  Learn more here.

Come, join us on this journey at Pacific Resort Hotel Group.  Where sustainability meets luxury, and every stay makes a difference.

Please explore our commitments to a more sustainable today and tomorrow by clicking here

Learn more about what Mana Tiaki means to us